Optimizing Your Google Business Profile for Multi-Locations & Franchises

Signals from your Google Business Profile are the top factor driving local search these days. So how well you optimize your profile — per location — can make a measurable difference in search rankings and conversions.

With this guide, you get 12 practical tips to optimize your business profiles across locations — which will help you accomplish two critical goals: improve local search rankings and increase customer conversions.

In the guide: 

• • What makes a top-performing Google Business Profile
  • Why GBPs matter to multi-location businesses
  • How to create a bulk verified account
  • 5 tips to boost local search rankings
  • 7 tips to increase conversions