--- title: GatherUp - Optimizing Your Google Business Profile description: Optimize your Google Business Profile (GBP) for multiple locations and franchises to boost local search rankings and drive more foot traffic and business. Download our free guide for 12 practical tips! --- [![Updated Logos (6)](https://go.gatherup.com/hs-fs/hubfs/Updated%20Logos%20(6).png?width=188&height=54&name=Updated%20Logos%20(6).png "Updated Logos (6)")](https://gatherup.com/) # 12 Tips to Optimize Your Google Business Profile (GBP) for Multi-Locations & Franchises Leverage Your GBPs for Better Local Search Rankings and More Conversions ### Download the Guide Signals from your Google Business Profile are the top factor driving local search these days. So how well you optimize your profile — per location — can make a measurable difference in search rankings and conversions. With this guide, you get 12 practical tips to optimize your business profiles `across` locations — which will help you accomplish two critical goals: improve local search rankings and increase customer conversions. In the guide:  - - What makes a top-performing Google Business Profile - Why GBPs matter to multi-location businesses - How to create a bulk verified account - 5 tips to boost local search rankings - 7 tips to increase conversions Presented with: ![whitespark-logo](https://go.gatherup.com/hs-fs/hubfs/whitespark-logo.png?width=376&height=94&name=whitespark-logo.png)   Copyright © 2023 GatherUp® [mailto:chris@bytraject.com](mailto:chris@bytraject.com)