The Future of Digital Marketing  Agencies in 2025 

The digital marketing landscape is transforming faster than ever.

AI is redefining workflows, search engines are prioritizing conversational results, and consumers are demanding transparency and trust like never before. Is your agency ready for 2025?

Join us for two exclusive live panel discussions with six seasoned digital agency operators as they share actionable insights on navigating these challenges and capitalizing on the opportunities ahead.

Whether you’re grappling with AI integration, adapting to changing local search, or striving to craft authentic campaigns that resonate with your client's audiences, these sessions will equip you with the tools to lead your agency into the future.

Session 1: Adapting to AI, Privacy, and the Changing Consumer Landscape

When: January 14th, 1PM ET

Panelists:

• Cait Anderson – Growth Consultant at Winston Francois specializing in workforce optimization and fractional growth strategy.
• Bella Lane – Founder of BLD Solutions, crafting meaningful connections with emerging technologies.
• Devon Llywellyn – Vice President: Operations and Marketing at Digital Authority Partners

What You’ll Learn:

• How to balance AI automation with human creativity to maintain a competitive edge.
• Strategies to adapt to stricter privacy regulations and build trust through first-party data.
• How agencies can deliver authentic, human-centered campaigns in an AI-driven world.

Session 2: The Future of Search, Local Visibility, and Agency Innovation

When: January 15th, 1PM ET

Panelists:

• Joy Hawkins – Owner of Sterling Sky, a leading expert in local SEO and Google search strategies.
• Jim McDannald – Founder of Podiatry Growth, specializing in helping local clinics adapt to search trends.
• Ron Callis – CEO of One Firefly, an expert in agency innovation and change management.

What You’ll Learn:

• How AI tools like ChatGPT, Bard, and SearchGPT are reshaping search and SEO.
• Proven strategies to maintain local search visibility for service-based businesses.
• How to innovate, embrace change, and leverage reputation management to drive growth.