Protecting Your Clients from Fake Reviews

With over 99% of consumers relying on online reviews, the FTC’s new rules are set to protect them from deceptive practices. These regulations could make or break a business, with penalties reaching up to $51,744 per fake review. Managing online reputations is now essential for every American business.

But for businesses, the challenge of detecting, flagging, and removing fake reviews can be overwhelming. That’s where digital agencies—equipped with the right tools—become invaluable.

Join us for a 60-minute webinar to break down the new FTC regulations and uncover practical, scalable strategies for digital agencies to protect their clients from the dangers of fake reviews. You’ll learn how to identify suspicious patterns, use AI for streamlined review monitoring, and coach clients on proactive measures to safeguard their brand.

Topics Covered:

•  Key takeaways from the FTC’s latest review regulations and what they mean for your clients.
•  How to detect fake reviews at scale, including telltale signs to watch for.
• Why sudden spikes or bulk review uploads are red flags—and how to manage review rollouts authentically.
• The true risks fake reviews pose to your clients’ brand and revenue—why it’s not just about negative reviews.
• How technology can extend your team’s capabilities without increasing headcount.

Whether you manage reputation for small businesses or large enterprises, this webinar will arm you with the insights and tools needed to protect your clients from the growing threat of fake reviews.